JDR Group - Our Culture & Values

Small businesses are the backbone of the economy.

They drive jobs & innovation and are important parts of their local communities.

John James from JDR helping business owners

Being a business owner is tough.

It is often a lonely life, as ultimately the buck stops with you. You are responsible for your staff, your customers and your family.

Shirley and Ellis from JDR working on marketing

Most business owners are specialists.

They are usually people who have skills or expertise in their field. They often don’t have high levels of expertise in subjects like sales, marketing, finance, management.

JDR meeting on helping businesses grow through marketing

This means they often have challenges with growth.

They hit plateaus, experience ‘feast and famine’, and don’t fulfil their potential. They usually work long hours and often have no exit plan.

JDR Group exists to help these people.

Through effective marketing, sales and business growth strategies, and through adopting new technology.

Danni from JDR working with businesses to achieve marketing goal

Helping transform a business transforms the life of the business owner.

And when the business succeeds, it benefits the local community, the staff, the customers and the whole economy.

Discipline

Success is often not about doing big things well, as much as it is doing lots of small things well regularly. It is in daily habits – keeping promises, punctuality, professionalism, learning, and focus. It means doing the things you should do, even if you don’t feel like doing them, so that you end up where you want to be in the long term.

“There are two forms of pain you will go through in life: Discipline and regret. Discipline weighs ounces, but regret weighs tonnes”

Jim Rohn

“Having worked with the JDR team for over three years now, that period speaks volumes for what they have achieved for us.”

Mike Coates

“We have been working with JDR for 19 Months now on our inbound marketing campaign and the results has been absolutely fantastic. Our campaign manager Ellis is first class and has great knowledge of the industry and has been vital in directing us through the campaign thus far. When we started out with JDR we generated very little business online but I can now happily say that the majority of our business now comes via our website/inbound marketing campaign. I highly recommed.”

Derek Bennett

“We're 6 months in to a long term relationship with JDR. We've been very happy with the service we've received so far. Our website redesign was achieved fluently, to a very high standard and the increase in traffic (admittedly from virtually 0) has borne results. I've dealt personally now with five or six JDR team members and all have been affable, professional, and competent. They are expert listeners and make it their mission to really understand your business goals. Overall, I think the thing I am happiest about has been the increased in strength of my companies brand, I very much look forward to what the next six months and beyond brings.”

Lewis King

“IC2 CCTV & IC2 Distribution have been working with JDR for almost a year and have been very pleased with the improvement in results that we are achieving through our marketing / Ad campaigns. We particularly appreciate our monthly catch up meetings with John Skidmore, which give us the chance to evaluate our results and implement change where necessary. All in all a very good first 12 months.”

Frances Hamilton

“We have worked with JDR now with three different companies and have received a first class service every-time. I have also recommended the company to various friends who have been as happy with the results. They take the time to explain the various aspects of the work they do in a language I can understand and have a good understanding of my business and marketplace. I wouldn't look anywhere else!”

Shaun McCluskey

“JDR have helped Premier Forrester immensely. We are a small business that are experts at what we do, marketing certainly isnt that! JDR not only act as our marketing experts, but occasionally stray into business coaching by challenging what we are doing to maximise their impact. Special mention to John Skidmore, always does what he says and demonstrates he really cares about his clients businesses and plays a vital role in helping them succeed”

Mike Gee

“JDR did a great job transforming the marketing for the small business that I run. At every point they explained the reasons behind their strategy and then gave their advice on the best course of action. Then we enacted a plan and monitored the results, so I could see my business leap up the organic google search rankings. We also used Linkedin to target individuals with the right profiles more specifically as I run a fairly niche business (surveying equipment). John, my account manager, was available through the process for ad hoc advice as well as the regular monthly meetings and clearly knew his stuff.”

Matt Lacey